Branding
+ Logos

Tacoma Branding Agency

Whether you’re starting something new or rebranding an existing company, we'll take a 360-degree view of your organization and align your logo, verbiage, and assets around a strategic vision.

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Our Process: Form + Function

Icon: Discovery Process

1 · Discover

It's all about you; listening, absorbing, distilling, and planning.

Icon: Development Process

2 · Develop

This is where it gets fun. We turn research into big ideas.

Icon: Delivery Process

3 · Deliver

Here, we finalize your assets, send them out into the world.

Icon: Refinement Process

4 · Refine

As assets go out, we track engagement, provide insights, and adjust.

Icon: Start-up Packages

Start-up Packages

Are you starting a new business? We have options designed specifically for start-up budgets.

Icon: Start-up Packages

Re-brand Packages

Is your current logo looking a bit dated? We have a rebranding and identity option for you.

Your brand is more than a logo; it's the sum of your values, your culture, and your promise to the world. We'll help you find your voice and set you apart.


We're a full-service logo design and branding agency in Tacoma, WA. Businesses looking for a custom logo designer, a unique brand experience, smart product packaging, and thoughtful brand positioning turn to us for effective solutions.

Crafting Your Identity

At Hemisphere Design, we believe that strong branding is the foundation of your business success. Whether you’re launching a new venture or reimagining your existing presence, your brand should tell a compelling story, one that resonates with your audience and sets you apart.

As a boutique marketing firm based in Tacoma, WA, we specialize in helping small to mid-sized businesses create authentic, memorable brands that reflect their identity and direction. Our branding and logo design services extend far beyond creating a visually appealing mark; we build visual identities rooted in strategy, aligned with your goals, and tailored for real-world impact.

Brand Strategy Development

Your brand is more than a logo; it’s the sum of your values, personality, tone, and visual presence. We work closely with you to define or refine your brand’s foundation through collaborative workshops and research-driven discovery. This strategic groundwork ensures that every creative decision we make is anchored in purpose and aligned with your business objectives.

  • Brand positioning and messaging
  • Target audience and market analysis
  • Mission, vision, and values
  • Tone of voice and brand personality

Logo Design

A logo is often the first point of contact someone has with your brand, and first impressions matter. We approach logo design with a thoughtful, iterative process that ensures your final mark is not only visually striking but also deeply meaningful. Each concept we present is custom-designed, never templated, and crafted to work across all platforms and mediums. We provide logos that are versatile, timeless, and ready for real-world application (from websites and social media to signage and packaging).

  • Our logo design process includes:
  • Concept development
  • Multiple design directions
  • Refinement rounds
  • Final deliverables in various formats
  • Guidelines for usage

Visual Identity Systems

Beyond logos, we help you create a comprehensive visual ecosystem that fosters consistency and recognition across all touchpoints. A cohesive visual identity increases trust, boosts recall, and enhances your brand's overall professionalism, making it easier for people to connect with your business.

  • Color palette development
  • Typography selection
  • Iconography and graphic elements
  • Image style and treatment
  • Brand guidelines and usage manuals

Why Hemisphere Design?

We’re not a massive agency, and that’s exactly our strength. As a small, agile team, we offer the kind of personalized attention and close collaboration that larger firms often struggle to provide. Every client we work with gets direct access to our designers, strategists, and creative leads. We’re deeply invested in your success because we’re part of the same community.

Our Tacoma roots give us a unique perspective on the Pacific Northwest business landscape. We understand the regional culture, the competitive environment, and what it takes for brands in this region to stand out. Whether you're a startup in the Stadium District or an established business expanding across the South Sound, we bring local insight and global design sensibilities to every project.

Branding Process

1. Brand Exploration

  • Stakeholder interviews
  • Focus groups (target audiences, staff, etc.)
  • Customer Surveys (NPS, brand sentiment)
  • Competition review and analysis
  • Current asset review and analysis

2. Brand Strategy

  • Brand and product naming
  • Brand personality development
  • Audience persona creation
  • Tagline and slogan writing
  • Brand anthem writing

3. Custom Logo Design

  • Logo and identity systems
  • Corporate branding
  • Non-profit branding
  • Custom icon design
  • Wayfinding systems
  • Style guides and brand guides

4. Brand Implementation

  • Business stationery packages
  • Brochures and print collateral
  • Point-of-sales displays
  • Tradeshow booth design
  • Wraps and environmental graphics
  • Packaging design
Let's Get Started
Pacific Guardianship Services logo
NASEN logo
Tribal Convenience Store Association (TCSA) logo
Spencer Family Dental logo
Sixth and Alder logo
Greater Tacoma Convention Center logo
ArtsWA (Washington State Arts Commission) full-color logo
Market Optical (Seattle) full-color logo
Nordvind Septic and Sewer full-color logo

—  What is a Brand Anthem?  —

A Brand Anthem is a statement about the heart of your organization. One part Mission Statement, one part Vision Statement, your Brand Anthem tells the world what is most important to you, your team, and your customers. Once we've written your anthem, it often makes a great voiceover script for a brand launch video. Check out these examples.


Pride in our Work. Pride in our People.
Pride in our Work. Pride in our People.
Build Your Better Here
Build Your Better Here

Common Questions


If you already know what you want and you need to brand an event or a social media channel, logo design costs less than $1,000 and takes just a few weeks.

For larger organizations with numerous stakeholders, diverse service areas, varied customer types, and multiple brand attributes, the brand creation process can take several months and cost up to $25,000.

We're happy to customize a branding page that aligns with your goals, budget, and timeline.


Too often, people focus on creating their logo. (And, in the Pacific Northwest, they often end up with a mountain, pine trees, and a salmon.) Over time, they realize that their website, brochures, and social media channels are a patchwork of colors, fonts, and styles because they only have a logo, not a brand.

To us, a brand is everything that exists in the mind of a customer when she thinks about your company. A logo is a visual representation that identifies your company. Think of all of the tools — video, web, packaging, taglines, experiences — that can help someone fall in love with who you are and what you offer. Your logo is key to that messaging, but everything that surrounds it is equally important.

Our creative process examines all aspects of your organization, including its structure, mission, competition, and audiences, to develop a creative strategy that forms the foundation of your brand. From that foundation, we create unique and powerful logos and brand assets.


A brand is everything that exists in the mind of a customer when she thinks about your company. A logo is a visual representation that identifies your company. Think of all of the tools — video, web, packaging, taglines, experiences — that can help someone fall in love with who you are and what you offer.

  1. Discover: The first step in our branding process is to understand your organization carefully. We do this through interviews, surveys, focus groups, and independent research. We'll take our findings and present them to you, along with our analysis and recommendations.
  2. Develop: The most prominent expression of your brand is your logo, so it should be unique, memorable, and tell a story about your values, culture, and/or services. This process is based on the findings in the discovery process and is often collaborative and iterative.
  3. Deliver: In addition to a complete logo suite, we'll often develop taglines/slogans, value statements, audience personas, brand personality, and other elements to support the expression of your new brand online, in video, and text.

We would love to know more about your organization and your goals. Here's how we get started.

  1. Contact Us: Completing the form on our Contact page or giving us a call at (253) 779-5800. We'll get back to you right away to schedule your first meeting.
  2. Meeting: We're happy to connect by phone, Zoom, or in-person at our Central Tacoma office. At the meeting, we'll ask questions about your goals and vision, and we're happy to address any questions you may have about our process, capabilities, and experience.
  3. Proposal: After the meeting, we'll create a proposal based on that conversation. The proposal will be personalized for the scope of work we discussed.
  4. Contract: If you like what you see in the proposal, we'll create a contract detailing all of the terms, deliverables, and fees. Once signed, we'll add your project to our production schedule.
Rated 4.9 Stars on Google

We're super proud of our 4.9-star rating on Google. Thanks to everyone who supports us!

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Illustration: Downtown Tacoma skyline